Legal
Cookie Policy
What cookies and similar technologies are
Cookies are small text files that a website stores in your browser. Similar technologies, such as your browser's session storage, keep small pieces of information on your device in the same way. This policy covers both. It is part of our Privacy policy.
Managing your cookie preferences
Optional cookies stay off until you accept them. On your first visit a banner lets you accept all, reject all or choose by category, and rejecting is as easy as accepting. You can change or withdraw your choice at any time; optional cookies we have set are then removed.
You can also block or delete cookies in your browser settings. The site still works if you do, but it will ask for your cookie choice again.
The cookies we use
Strictly necessary (always on)
| Name | Provider | Purpose | Duration |
|---|---|---|---|
| cc_cookie | CrossBorder Estate | Stores your cookie choice. | 6 months |
| cbe_result (session storage) | CrossBorder Estate | Carries an assessment result to the thank-you page in the same tab. Not used while the assessment gives no result. | Until you close the tab |
Analytics (only if you accept)
| Name | Provider | Purpose | Duration |
|---|---|---|---|
| _ga | Google Analytics | Tells visits apart so they can be counted. | 2 years |
| _ga_9KXBP5PMJQ | Google Analytics | Keeps the state of a visit. | 2 years |
| cbe_lead (session storage) | CrossBorder Estate | Notes that the assessment was sent, so that one enquiry can be counted, without any details. Set only if you accepted analytics or marketing. | Until you close the tab |
Marketing (only if you accept)
| Name | Provider | Purpose | Duration |
|---|---|---|---|
| _fbp | Meta (Meta Pixel) | Measures visits from Meta's apps and the effect of any adverts there, and lets Meta build audiences for adverts. | 3 months |
Third-party services
Google Analytics is loaded only after you accept analytics cookies. We use Google's consent mode with every signal set to "denied" until you choose, and your form answers are never sent to Google. See Google's explanation of how it uses data from sites that use its services.
The Meta Pixel is loaded only after you accept marketing cookies. It records page views; it is set not to capture buttons or form entries, and your form answers are never sent to Meta. See Meta's privacy policy.
Our hosting provider, Cloudflare, may set a strictly necessary security cookie if it needs to check that a visitor is not an automated program.
Changes to this policy
We update this page whenever the cookies we use change. Last updated: 20 October 2026.